Building a business isn’t as complicated as it might seem. True, there’s a lot to know, and even more to figure out. But in the beginning, it starts with you.

Into the Alembic starts with a full day of in-depth distillation, of discovering the awesome you-ness that will form the essence of your business.

We'll dig in to discover your dreams, your goals... and all the challenges standing between where you are now, and where you want to be.

When we're done, you'll know exactly what to do to overcome the challenges and make your dreams come true.

And because getting clarity is awesome, but getting results is even better, you'll get 3 months of follow-up support while you put that clarity into action.

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We'll spend 6 hours together, via phone or Zoom, digging in to you, your goals, and your purpose, to uncover the key ingredients to your thriving business:

  • We’ll uncover your strengths, clarify your vision, and articulate your goals.
  • We’ll get to the core of your “why” – which is not just the thing you do, but the reason behind the thing, the yearning deep inside that keeps you going.
  • We’ll identify the qualities of your you-ness, the magic sauce you bring to your business that no one else can reproduce.
  • We’ll also figure out exactly what steps you need to take next, in order to get moving from where you are to where you want to be.

The good news is, you’ve made it this far – you’ve proven the concept behind your business, and that really IS the hardest part.

Now you need to figure out how to take that concept and make it work with ease.

At the end of the two days, you’ll have:

CLARITY

You’ll know exactly what you want to build.

VISION

You’ll know why you’re building it (and not something else).

ACTION PLANS

You’ll know how to build it.

CONFIDENCE

You’ll know that you’re on the right track for you.

You will have a custom recipe for your very own thriving business.

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Of course, integrating all that clarity and vision can take a bit of practice. Even with a carefully thought out plan, and mad solid confidence, there will inevitably be questions, challenges, and unanticipated blocks that come up

That’s why I’ve built support into the system!

We’ll meet twice a month for the next three months.

  • We’ll address challenges and questions that come up in the business building process
  • We’ll make sure that your time and energy are being spent effectively, getting you the results you need and want
  • We’ll make sure you’re always moving forward

(Between sessions, there will also be regular check-in’s and opportunities for additional help if you need it.)

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Just imagine where you could be, three months from now

Instead of frustrated and scattered, you could be well on your way to a thriving business that helps make the world a better place. I want to help you make that a reality.

Here’s a quick recap:

  • 5 hours of serious, intense work on your business (5 hours + a lunch break = 6 hours total)
  • Three months to support the continued growth of your business
  • A secret package of goodies to support the work, delivered to your door (did I not mention there are goodies? Oh honey, there are so goodies!)
  • Mad clarity and focus
  • Massive forward momentum

In the process of working together, you'll also gain the tools and skills to take that momentum and continue growing and building - not just in your business, but in the positive change you create in the world.

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What’s the cost?

Total Cost: $4600*

Total potential savings?
Years of time and energy that you won’t waste struggling to find the answers you need!

*paid in full, payment plans available on request

This is perfect for you if...

  • You know that you need to make a difference in the world… and you’d like to make a living doing it
  • You are an artist, coach, creative, or healer (or, more likely, some combination of these, and possibly more)
  • You’ve been dabbling with building your business, but are feeling frustrated and scattered
  • You have some idea of where you want to go, but you aren’t sure how to get there
  • You feel paralyzed by too many options
  • And, most importantly, you are ready to do the work required to build your business

Probably not for you if...

  • You want a “get rich quick” solution (especially one that doesn’t take any work)
  • You aren’t ready to stretch your boundaries and expand your comfort zone (hint: this is pretty much always required in business-building)
  • You think that doing the internal “soft” work is a bunch of hogwash and won’t make any difference in your business (it’s actually one of the keys to ramping up business building… but you’re entitled to your opinion of course)
  • You can’t handle being called on the bogus stories you’re telling yourself (don’t worry, I’ll be gentle)
  • You are offended by occasional four-letter words (I’m no sailor, but sometimes we just need a little verbal emphasis, you know?)
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This is perfect for you if...

  • You know that you need to make a difference in the world… and you’d like to make a living doing it
  • You are an artist, coach, creative, or healer (or, more likely, some combination of these, and possibly more)
  • You’ve been dabbling with building your business, but are feeling frustrated and scattered
  • You have some idea of where you want to go, but you aren’t sure how to get there
  • You feel paralyzed by too many options
  • And, most importantly, you are ready to do the work required to build your business

Probably not for you if...

  • You want a “get rich quick” solution (especially one that doesn’t take any work)
  • You aren’t ready to stretch your boundaries and expand your comfort zone (hint: this is pretty much always required in business-building)
  • You think that doing the internal “soft” work is a bunch of hogwash and won’t make any difference in your business (it’s actually one of the keys to ramping up business building… but you’re entitled to your opinion of course)
  • You can’t handle being called on the bogus stories you’re telling yourself (don’t worry, I’ll be gentle)
  • You are offended by occasional four-letter words (I’m no sailor, but sometimes we just need a little verbal emphasis, you know?)

What it's like to work with me;

What people have said

"Heidi was very helpful in looking at the bigger picture. She helped me see things in larger terms such as systems and approaches, whereas previously I had only really had short term goals with no overarching narrative to connect them. Heidi’s coaching gave me new perspectives and skills that I was able to carry forward on my own. I feel as if I have been given useful tools and gained some independence. 
Heidi helped me recognize that my previous business model was not sustainable because there was no room for rest. There was a magical moment when suddenly I was just less afraid and started interacting with my business in ways that had intimidated me before. Working with her, there was a shift from almost complete avoidance to even some enjoyment when focusing on my business."

Lindsay Tolton, ESL / TOEFL Educator

"Heidi was very helpful in looking at the bigger picture. She helped me see things in larger terms such as systems and approaches, whereas previously I had only really had short term goals with no overarching narrative to connect them. Heidi’s coaching gave me new perspectives and skills that I was able to carry forward on my own. I feel as if I have been given useful tools and gained some independence. 
Heidi helped me recognize that my previous business model was not sustainable because there was no room for rest. There was a magical moment when suddenly I was just less afraid and started interacting with my business in ways that had intimidated me before. Working with her, there was a shift from almost complete avoidance to even some enjoyment when focusing on my business."

Lindsay Tolton, ESL / TOEFL Educator

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About Me

I’m Heidi Hauck - the business coach to Badass Bleeding Hearts.

I am a coach, a mother, a multi-passionate introvert and change-maker obsessed with helping purpose driven small businesses thrive like I know they can.

I’ve spent my entire life fascinated by the intersection of business and psychology, and in my nearly 10 years as a coach (and a lifetime bleeding heart), one of the most pivotal truths I’ve ever learned is this:

You don’t have to choose between building a thriving business or working in integrity with your values. You can do both.

With a gift for synthesizing ideas, creative problem solving, and strategizing like a #BadassBoss, I’m here to help Badass Bleeding Hearts build thriving, sustainable businesses founded in their values.

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Are you ready?

Getting started is easy! The first step is to answer the handful of questions below – if the help you need matches the help I can give, I’ll ping you back toot sweet with deets on what to do next.


Hell yes!I suppose if I have to.Nope, sorry.

FAQ